No matter the circumstances, most firms really could do with a custom solution from us.

Combining our legal niche marketing campaigns with our tracking solutions works best when we have a full picture of your firm as an ecosystem and our position within it.

The ongoing consultancy provided in our custom solution is what binds these strategies together to generate their best returns.

Several firms have their go to freelancers and agencies for various aspects of their campaigns – whether that is ongoing content generations, managed social media or PR and branding.

Making the decision to use us should not be an either/or. If you have a good agency or freelancer doing good work you should definitely keep them on.

Although  our custom solution can be a “full” solution, often we find that we are filling the gaps and aligning activities to bring about the best returns on your marketing and advertising budgets.

If you are interested in one or more of our services as a custom solution please fill in the form and we can get started. Otherwise call us on +44 (0) 203 507 0061.

Below is the breakdown on the various service options – it is normally best for us to do a review of your current set up so we can offer the right set of recommendations for your firm.

For a bespoke solution, please contact us

Since custom solutions look different firm to firm, it is not easy to show you a relevant example for your firm. Instead, check out some case studies here or review our list of individual services which will be used to make up your custom solution.

Individual Services

Each service is independently available as required by your firm and can be "pick and mixed" as part of a custom built solution.

Website Design

We provide a range of web design services including our high-converting microsites that match your brand. We also offer a website design overhaul service (often alongside our branding service) and can update sites to make them easily editable in-house as well as more secure.

Value Tracking

We deploy our tracking systems across your firm with the purpose of finding out exactly where you are getting most of your new business. This allows us to give you detailed appraisals of what is working and what is not. From there we consult with you how to get the most out of your budget.

Online Reputation Management

Several firms and team members have fallen foul of unregulated negative online content. These can plague search engine results when people go looking at individuals or the firm by name. Both long term clients and new clients at the very end point of engagement can be lost after an innocent google search, making negative links a most costly detraction to the success and viability of the firm. We provide a comprehensive service to stop this in its tracks. Prices can vary but it is generally a staggered approach, design, development and content generation is heaviest at the outset, and within 9 months, requires only maintenance for results to continue indefinitely.

Client Journey Intelligence

The better data you have, the better decisions you can make. Our Client Journey Intelligence systems comprise tracking and analysing all activity of prospects, clients, staff, suppliers and competitors, all at the individual level.

The data is there already, IP address logs, account log ins, call itemisation, wifi connections. Our systems make sense of the data to give you real insight so you can add value to everyone in your firm's ecosystem and progress in leaps and bounds as a result.

See our Client Journey Intelligence page for the full lowdown.

Branding

If you are looking to enhance your brand or re-brand entirely we will walk you through the steps to do so. There is nothing quite like nailing the right image but it takes a lot of work from you, and a little guidance from us. Your firm's precise branding message is only ever going to come from within. We usually suggest two 3 hour sessions on site or via video conference to get a full branding brief put together. Concepts can be developed over the following week, discussed in three 1 hour finalisation sessions.

Consultancy

We provide a stand-alone consultancy service to provide ongoing in-depth analysis and understanding of your existing marketing and advertising. We provide guidance and implementation tactics usually on a biweekly video conference with managing partners, head of marketing or directors of business development. The advice can only be as good as the data provided, so it is important to also consider our tracking and journey intelligence services.

Training

One or two day seminars to your partners, fee-earners, and business development team that covers a range of topics from in-house content generation, "personal" brand within the firm ecosystem, the client journey and data-driven decision making, enquiry to engaged client, getting great 3rd party review metrics, best advertising practices, and departmental growth strategies.

Lead Discovery

There is usually 50% more business just sitting there. People looking on your website or just an email or call away from becoming new clients. Use our client journey intelligence to discover leads you would never have known you had and get your team to reaching out and not falling foul of the missed opportunities.

Especially in the legal industry, someone can be planning to use a firm for a service, and then suddenly, when it is out of hours, and they can't get hold of you just choose the first firm that picks up the phone. Actionable data is at your fingertips to not lose work anymore. Make use of it.

Search Engine Optimisation

With regards to SEO, we will ensure your website is structurally and semantically set up to rank in the search engines. We will also get your firm listed in the right online directories and local listings. Ongoing, we will systematically work to increase the unpaid traffic your website gets from search engines.

Social Media Advertising

Although we recommend getting your team to broadcast and interact on social media, we do run social media advertising campaigns for law firms. Depending on the legal niche we run Facebook, Twitter and LinkedIn adverts alongside other platforms.

Paid Search Advertising

We will set up and manage your paid advertising campaigns and flank with our remarketing algorithms across multiple platforms. Don't risk wasting your budget with inexperienced PPC managers! We have run these campaigns for law firms for over 7 years and handled millions in advertising spend. We know what we're doing.

Campaigns As A Service

We have a series of marketing and advertising campaigns we can deploy within a few days that will instantly start bringing in new enquiries for your department.

No ongoing contracts, turn it on, turn it off flexibility and set it and forget functionality for your team. It has never been easier to get fee-earners up to capacity without forcing them to go out there and get the business in themselves. See our case studies here

Business Development Service

Your firm may need a head of marketing or a business development manager - but you may be missing the £xx,000 + benefits that a typical Biz Dev or HOM commands. For less than 25% of the cost and none of the hassle we provide strategic planning, project management, and will (where feasible) even run and supervise your marketing and advertising suppliers until you are at a size where you need a full time person on the ground.

Build Your Custom Solution

Fill in the below form, or alternatively, call +44 (0) 203 507 0061.

Build Your Custom Solution

Fill in the below form, or alternatively, call +44 (0) 203 507 0061.