Month: January 2015

The SRA Handbook: Marketing for Lawyers

Are you compliant with the SRA Handbook’s “Publicity” Guidelines? The latest edition of the SRA handbook was issued on 1st...


SEO for Solicitors: The three vitally important areas to rank highly for

SEO or Search Engine Optimisation is traditionally defined as optimising a website to rank for certain keywords on the search engines. This...


Web Optimisation For Solicitors

Effective web optimisation for solicitors can help develop new traffic and convert visitors to clients Web optimisation for solicitors can...


UK Legal Marketing Trends 2015

One thing permanent in life still remains; change. For the seasoned digital marketer who has seen it all, most of the items below are...


How To Avoid Being Left Behind With Alternative Business Structures

An Alternative Business Structure (ABS) is a means of evolving a law firm with non-lawyer managers or investors An Alternative Business...


Point Of Entry Marketing And Solicitor Firm Marketing

Point of entry marketing enables a law firm to identify and then optimise landing pages Effective solicitor firm marketing can and should...